Best Selling Benjamin Moore Paint Colors

Best Selling Benjamin Moore Colors {Color Palette Monday} The Creativity Exchange



For quite awhile now, I have wanted to do a post about a fantastic resource that Benjamin Moore offers on their website.  I have briefly mentioned it in the past but today, I wanted to show you how this resource can be a really good place to get started in our search for the perfect paint color.

With thousands of paint colors out there, its overwhelming to sift through and zone in on perfect colors. So maybe you know you want a gray or a tan color but what exact shade of gray or tan should you consider?  Well, Benjamin Moore has this awesome section on their website where they list all of their best selling paint colors and they even break it down by colors (i.e. blues, grays, neutrals, etc..).  This information is golden because if a certain paint color is a best seller out of thousands of colors, there must be something great about it, right? In the least, it’s certainly a great starting point:


Source: Benjamin Moore Paints

Source: Benjamin Moore Paints


So before I jump into highlighting some of these best selling  colors, let’s take a look at this week’s printable color palette.  I pulled together a palette of some of my favorite’s from the best sellers:

Best Selling Benjamin Moore Colors {Color Palette Monday} The Creativity Exchange
(As a reminder, each Color Palette Monday is a printable palette.  It makes a huge difference to look at paint colors that have been printed out on paper, versus your computer monitor.  It helps even more if you print out the palettes on smooth white card stock.  My palettes should not be used to replace a paint color card, so if you see a color you like, please go pick up a paint color card).

Here is the link to this week’s printable palette: Color Palette Monday #11 Printable

One of my favorite best selling Benjamin Moore color’s is Gray Owl.  Gray Owl has been made super popular thanks in big part to HGTV Host and Designer, Emily Henderson who shared last year that Gray Owl is hands down, her favorite go to gray:


Source: Emily Henderson

Source: Emily Henderson

Gray Owl Benjamin Moore

Emily says it’s her favorite gray because “it’s a very, very warm gray – meaning that its still a cool tone because its gray, but has more yellow in it than blue so it doesn’t feel crazy blue”.  I can see why Emily loves this great color and why it’s one of Benjamin Moore’s best selling grays.  Again, this information is so great to have and saves us from sifting through a 100 shades of gray!  If you want even more gray options, you can see a list Emily’s favorite grays on her website here.

Another one of my favorites from the the Benjamin Moore best seller’s list is Dragon’s Breath.  Thanks to another Emily from a Well Dressed Home, who transformed her interior doors with this great color two years ago, this rich dark brown/black color became an overnight Pinterest star:

Source: A Well Dressed Home

Source: A Well Dressed Home


Because of Emily’s painted door project, doors across the world have been painted in Dragon’s Breath and I am certain that Emily’s gorgeous doors helped put this color on the best selling list!  To see Emily’s post for how she dramatically transformed her doors, you can see her post here.

Here is a look at Dragon’s Breath painted on the trim in this great entry way:



I was not surprised in the least when I saw Grant Beige pop up as one of the best selling neutrals.  It’s by far one of the most popular staple colors used by interior designers and builders and next to Revere Pewter, it’s probably one of the uploaded paint colors found on Houzz:


Grant Beige Benjamin Moore


Wall color is Grant Beige Benjamin Moore

Grant Beige is great neutral tan color that works well in a variety of spaces and lighting conditions. This information is good to know because this particular color/paint card is a great starting point and it helps us sift through all of the neutral paint colors out there and zone in on a color that we know has a great history.

I am always excited to look closer at colors from the best seller’s that I have never seen before, which is rare for me with my little paint obsession.   One of my new favorites that I found on the list is called Santorini Blue:


Bathroom wall color is Santorini Blue by Benjamin Moore
Santorini Blue Benjamin Moore via AND Kitchen and Design Studio


I also recently found another great blue called Phillipsburg Blue by seeing it pop up on the best seller list:


Phillipsburg Blue Benjamin Moore

There was one color that I was shocked was not listed as a best seller but I feel certain it is, so I’m included it in this week’s palette and that is Nimbus Gray.  Nimbus Gray is designer Candace Olson’s favorite/most used paint color and it’s probably one of the most popular paint colors pinned on Pinterest:


Nimbus Gray Benjamin Moore


Nimbus Gray Benjamin Moore

By the way, you can see the rest of Candace Olson’s Benjamin Moore paint color picks here.  I love all of them!

Last but not least, the hardest color out there to pick are whites and off whites. Knowing what the best sellers are really takes the guess work out of finding great whites.  Benjamin Moore notes the color Dove Wing as a popular white/off white:


What is really interesting in this bathroom above is that Dove White was used both on the wall and trim but the wall paint was done in matte and the trim was done in a high gloss and it is a stunning look!  Fantastic idea!

One of my favorite things of all about the Benjamin Moore best selling section is that they have broken it down by each color, which helps us even more!  So the next time you’re looking for a color, this is a great place to begin your search!  By the way, Benjamin Moore updates this section frequently (at least once a month), so I always keep my eye on it for new colors that show up.

Thanks for hanging out with me today for this week’s Color Palette Monday.  If you happened to miss last week’s palette, which I shared some tips and tricks for choosing  exterior trim paint colors, you can get to that palette by clicking the image below:


Tips and tricks for choosing the perfect exterior trim color {The Creativity Exchange}



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11 Responses to Best Selling Benjamin Moore Paint Colors

  1. Janis says:

    I have to say that Benjamin Moore paint is the best to buy and is very forgiving when applying to walls and wood. I just painted my lower kitchen cabinets and island Desert Twilight and love the outcome. I think I will use Dove White for the upper cabinets. Your advise has changed our home into our dream home. Thanks for all of your advise!!!

    • Bonnie says:

      Really look forward to color palette Mondays! Just repainted our bedroom in Wyeth blue (Benjamin Moore). It shows blue or green depending on the lighting! So cool!

  2. Paula says:

    Just found you through Pinterest. LOVE your color palette Mondays! I have been wanting to incorporate a calming blue into my home and saw BM Santorini blue which looks perfect. My question-my foyer and living room are painted in Behr Ripe Wheat with white trim. I’d like to use the Santorini Blue in the dining room (top half of wall, bottom is white panel wainscoting). What do you think about the combination of those colors in adjoining areas?

  3. danebee says:

    I like these palettes, and the images in this post and others on the site. But I have to say that almost everything you show involves a lot of white trim, and white accents, or very dark browns. These are very contemporary choices. I live in a house that is trimmed with medium oak everywhere, and slightly lighter wood floors and have to say that very few people are working with this challenge. The house was built in 1985 and has solid wood framed windows with deep wooden ledges and is quite lovely, and should not be painted out. But the wood is very orangey despite its other charms, and this is a particular challenge. Ideas? Other pallettes that I might try?

  4. Jen says:

    Hoping Gray Owl works for me. My walls, Trim and ceilings are a color called “pearl” by SW. It looks white….until I put my white sheets on my bed…now it looks cream/ivory! Without repainting the entire house…what gray can I use to not make the baseboards and ceiling look dingy? I like the look of the trim against my wood floors because its not too stark white…but am having a hard time with other colors…

  5. Maggie Constant says:

    In your June 24 2013 listing by Cyndy the last post discusses whites. You refer to whites being hard to pick I agree. But you show Dove Wing as the color and then refer to it as Dove white. I’m confused about the color’s name but I think you meant Dove wing, right? Also you say the wall and trim are the same color but different finishes.(walls matte and trim in high gloss) The top trim looks so dark but the baseboards look to be the same color but different finishes. Can you please clear this up for me ? Thanks Maggie

  6. Anne says:

    I am wondering what color the railings and balusters are on the stair way.

    Thank you,

  7. Clarice says:

    What color should I paint my dining room which has northern exposure & 2. Windows I am sampling split pea but I am worried it might be too much I have only half walls the bottom is wainscot

  8. Christi says:

    I love the first photo of nimbus gray in the bathroom photo. I ordered 5 gal. To do the main living areas of my home. Then I saw the bottom photo of the nimbus and it looks much darker with a lot more blue than I wanted. I’m worried about the outcome. How come it’s darker on one photo and lighter on the other? I’m going for the lighter color. Thanks!

  9. Kristin m says:

    My 13 yr old son is moving to a larger bedroom in our basement. I’m waffling between painting his walls revere pewter or gray owl. We are doing oak trim with a weathered gray stain and two walls will have mini galvanized steal on the bottom half with an oak ledge (gray stain) dividing the wall. His bed is a black loft bed. I plan to accent with industrial elements and black. Which gray do you recommend? I also need a darker gray color for the floor. Would you suggest dragons breath on the cement floor? Or a different gray that coordinates with the walls maybe? Thx!

  10. Pingback: 2015 Best Selling and Most Popular Paint Colors {Sherwin Williams and Benjamin Moore}The Creativity Exchange

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